Google More algorithmic updates could be on the way to SEO

The president of a search promotion company has predicted that Google is not yet completed in its fight against black-hat SEO practices.

Writing for Search Engine Land, Eric Enge said that despite the search engine having punished hundreds of content farms in its recent Panda updates, they believes that more algorithmic updates are around the corner.

They said: There are still way lots of sites that are prospering through the use of poor quality link building practices and the Panda algorithms do not address them directly. These poor practices frustrate publishers that try to play by Google is rules.
Enge even predicted that the sorts of tactics that they think may be targeted by Google in the near future.

In an interview with Reuters, fellow SEO company president Dave McClure said that despite all the recent algorithm changes, search engine optimization remains a key tool for building traffic.

Enge cited irrelevant links, keyword heavy weblog posts and footer links as tactics which might even see their value shredded by Google in the near future as they are often used by poor quality sites.

They said: Even though social is rising in ascendancy, it is going to take a long time for [SEO] to become irrelevant.
Those who are worried that their net site may be punished by future algorithmic updates might be tempted to hire the service of an SEO company who will use their expertise to increase net site visibility in the search engines.
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